UFO Moviez India Ltd. is India’s largest digital cinema distribution network and
in-cinema advertising platform in terms of number of screens. UFO operates India’s
largest satellite-based, digital cinema distribution network using its UFO-M4 platform,
as well as India’s largest D-Cinema network.
UFO’s digitization and delivery model has been a key driver of extensive digitization
of Indian cinemas and has enabled wide-spread, same day release of movies across
India. As on December 31, 2016, our global network, along with our subsidiaries
and associates, spans 6,674 screens worldwide, including 5,052 screens across India
& Nepal and 1,622 screens across the Middle East (UAE, Bahrain, Qatar, Oman, Kuwait,
Lebanon and Jordan), Israel, Mexico and the USA serviced by our subsidiary Scrabble
We add value to all stakeholders in the movie value chain, spanning movie producers,
distributors, exhibitors and the cinema-going audience. We provide value to movie
producers and distributors by reducing distribution costs, providing reach to a
wide network, providing a faster method of delivery of content and reducing piracy
through encryption and other security measures. We provide value to movie exhibitors
throughout India by providing access to first day release of movies on our digital
platform. Audience benefits from faster access to new movie releases and a consistent
high quality viewing experience. Since the beginning of our operations, we have
released over 11,000 films in 22 languages on our UFO M4-Platform & DCI Network
and have conducted over 21 million shows.
We have created a pan India, high impact in-cinema advertising platform with generally
long-term advertising rights on 3,737 screens, with an aggregate seating capacity
of approximately 1.74 million viewers and a reach of 1,911 locations across India,
as on December 31, 2016. Our in-cinema advertising platform enables advertisers
to reach a targeted, captive audience with high flexibility and control over the
advertising process. Our in-cinema advertising platform also allows small exhibitors
who otherwise are not able to effectively monetise their advertising inventory due
to their limited scale and reach to receive a greater share of advertisement revenue
than they are able to using traditional advertising methods.
Other Synergetic Business Initiatives
Caravan Talkies is our synergetic business initiative that leverages on our strengths
to access movie content, impressive advertiser client base and digital distribution
capabilities. It is an open movie viewing experience for India’s rural population
situated in media dark areas. A sundown show is played at villages typically at
a weekly marketplace. Each caravan visits seven villages a week in a close circuit.
Caravan Talkies remains operational for eight to nine months a year except during
monsoons. We are currently expanding our fleet of caravans to cover 300 beset routes
across India (excluding South India). This business offers advertisers a unique
opportunity to market and reach audiences on a captive platform.
NOVA Cinemaz is an asset-light franchisee model launched recently by UFO Moviez under its subsidiary Valuable Digital Screens Private Limited (VDSPL). NOVA Cinemaz creates a one stop solution for the local populace to set-up movie theatres in their respective areas through a standardized model both in terms of infrastructure and experience. As per the arrangement, the franchisee shall own the theatre and make the necessary investments for setting up the theatre and shall be responsible for day- to- day operations of the same, while NOVA shall be responsible for putting up of the theatre at a competitive cost, providing complete branding support and taking care of programming of films at the theatre. NOVA shall also take care of deployment of the theatrical technologies i.e. digital cinema & online ticketing. Through this initiative, NOVA will offer an infrastructural boost to the Indian film industry, an exciting opportunity to budding entrepreneurs who aspire to get into movie-exhibition services and a better cinematic experience for the local cine-goers.
Club Cinema provides movie screenings of recently released films in clubs and community
centers at private screens, such as remote industrial townships, corporate auditoriums,
educational institutions and other leisure and entertainment complexes.
Under an exclusive arrangement with Impact Media Exchange Limited, we are marketing
an electronic ticketing platform known as the Integrated Media Pact, or “IMPACT”,
to improve transparency, efficiency and accountability in movie screening industry.
The transactions on IMPACT are captured on a real time basis as it is connected
via satellite to a centralized Network Operation Centre. IMPACT mediates the transactions
between exhibitors on one hand and distributors on the other, ensuring that ticketing
transactions and movie screenings are transparent. IMPACT has been designed to ultimately
act as a settlement exchange for various stakeholders of the movie screening industry.
Alternate Content on UFO
UFO has also brought cricket matches LIVE to cinema screens in high definition,
thus providing an option of alternate content to exhibitors for the first time in