UFO Digital Cinema System
After carefully studying market realities, UFO has created an end-to-end Digital
Cinema Solution which has revolutionized the film distribution and exhibition system.
The Company has revolutionized the way films are distributed and exhibited through
its pioneering technology, infrastructure and unique pay per show business model,
bringing in a 'First Day First Show' regime for film distributors and cinema owners.
A Digital Cinema System encompasses the production, delivery and projection of full-length
motion pictures, trailers, advertisements and other audio / visual programs to theatres
using digital technology. In Digital Cinema a film is delivered to theatres through
physical media such as hard disks or through other electronic transmission methods
such as satellite.
UFO has launched an MPEG-4 technology based Digital Cinema System which provides
greater flexibility, efficiency and cost savings over any other Digital Cinema solution.
MPEG-4 technology, allows reliable and speedy delivery of digitized movies through
satellite. This technology further provides the great advantage of storing multiple
numbers of movies in UFO server, at the theater. This storage of movies provides
flexibility to schedule the number of shows with different movies, which basically
creates a pseudo multiplex environment for the theater substantially increasing
Thus, UFO has leveraged the inherent advantages of its system to truly deliver a
flexible, efficient, versatile and cost-effective tailor-made Digital Cinema System
to the film industry.
UFO Digital Cinema System Highlights
Satellite Based Delivery : MPEG4 format-Most
bandwidth efficient technology making satellite based delivery possible – Game Changer.
Highly secure : Follows 192 bit encryption
– higher security than all competing formats (128 bit encryption for DCI and MPEG2
Scalable : Allows widest geographical
coverage with minimal local presence and incremental opex.
Robust : No delays/ disruptions typically
associated with physical delivery, no disruptions due to weather phenomena.
Flexible : Ability to remotely manage
content licensing and editing – hugely advantageous in case of last hour changes
warranted by Govt actions/ special situations
Remote management : Only digital cinema
format on closed group network - enabled for remote maintenance and real time monitoring
– reduced downtime, superior support for exhibitors.
Real time : Ability to manage content
from remote locations ideal for in cinema advertising .
Live capability : Only platform enabled
for live events – showcased Live IPL in 2D and 3D .
Multilingual capabilities : Ability
to download multilingual films in an efficient manner. Single visual patch download
for multiple audio patches and stitched together at the theatre .
Innovation in pricing strategy : UFO
has pioneered a Pay per show based pricing strategy for distributors as against
common practice of deploying a Virtual Print Fee (VPF) charge .
UFO Moviez provides the stakeholders with an unmatched security program, which is
unrivalled in the filmed entertainment industry today. These features are full-proof
and complementary to each other so that one can rest assured that the content is
Dedicated Media Centre
UFO has a dedicated content processing lab for conversion of D5 tapes to digital
files. The processing lab is equipped with bio-metric access control systems which
allow access to only authorized personnel after cross referring their finger prints.
This lab does not have any access to outside network. For example, there is no internet
and email access inside lab.
Proprietary Encryption Technology
UFO uses 192 bit AES encryption while digitizing the film which uses frame to frame
encryption. Normally 128 bit AES encryption is made more robust by using more number
of bits. The encrypted content can be decrypted only with the license key.
License to play the film is delivered onto smart cards / e-token via DVB link to
the exhibitors. This ensures that no unauthorized person has access to the codes
to play the film. In a similar manner a license can be revoked also at the instruction
of the distributor / producer. License is usable as per the validity duration mentioned
in it. It also has the facility to put the control on number of shows to be played
and is accessible only if the valid license is available for the playback.
Once the movie in its encrypted format is stored in the server at the theatre, there
is water-marking and finger-printing embedded. This feature is extremely useful
to find out the source if a show is misused such as for making pirated DVDs.